Discovery Call
We’ll clarify WHO you serve, and the PROBLEM you solve – we want to position you as The Expert to a specific audience. Even though you can provide services for everyone, we’ll get faster results by focusing on one target market that you can be a hero to.
The result? You’ll be much more confident when speaking to ideal clients as you know the key challenges they have, and how you help them. Because you’ve narrowed your focus, you’ll position yourself as an expert and stand out amongst competitors.
A 4-week program where we position you as the expert for your perfect future client, and uncover & identify sales opportunities here on LinkedIn.
A 12-week program designed to overcome pressing challenges such as prospects not valuing what you do, & not having a strategic plan to create a consistent flow of quality opportunities.
A 12-month program focused on both inbound and outbound marketing, in 90 day sprints, designed to regularly attract high quality opportunities. For growth-focused partners.
Together, we are going to solve the 3 biggest problems that stop consulting firms from growing:
Prospects don’t value what you do.
Marketing doesn’t work.
Inconsistent revenue.
Prospective clients not valuing what you do directly impacts profitability and your time.
We’ll clarify WHO you serve, and the PROBLEM you solve – we want to position you as The Expert to a specific audience.
Even though you can provide services for everyone, we’ll get faster results by focusing on one target market that you can be a hero to.
The result? You’ll be much more confident when speaking to ideal clients as you know the key challenges they have, and how you help them. Because you’ve narrowed your focus, you’ll position yourself as an expert and stand out amongst competitors.
Learn MoreMost consulting firms aren’t positioned for growth because they either don’t know where to start, or they don’t have a plan in place.
You also may not have the resources or time to create a strategy, decide which methods to use, or be able to implement.
Together we will co-create a marketing growth plan – a mix of inbound and outbound lead generation – designed to engage the interest of your ideal clients.
For those not ready to buy, you need to also educate those who aren’t ready but might be interested in understanding how you can provide value.
The result? You’ll have clarity about a communications and content plan that is purely focused on raising your profile and getting your ideal clients to raise their hands.
Learn MoreMost consulting firms don’t have a repeatable way of generating opportunities.
Referrals and word of mouth are also great – but they aren’t scalable strategies.
To move out of feast or famine mode, you need to both engage prospective clients and also re-engage your current clients.
Together, we’ll deploy an initial marketing campaign (via email / LinkedIn) that aims to provide value and get your community to raise their hands and engage with you.
We can test and measure easily and track how many appointments you can generate.
From there, you can provide a low-risk offer as a way to try your services (we call it a micro-engagement).
The result: a marketing system that will help create a flow of new opportunities, save you time, and increase your team’s utilisation.
Learn MoreOur focus is getting real results for our management consulting firms. We do this by getting to know you, your target audience and your goals and tailoring content strategies and implementation plans to help you achieve those goals.
CHN Partners are a highly successful accountancy firm that decided to re-brand after 30 years in business. They also wanted to find a way to differentiate themselves in their local area.
Services Used: Website content (digital content), social media content
The Challenge: A re-branding exercise after 30 years in business. Conveying a sense of culture and values and how they help their customers. Communicating with target market and speaking to their needs.
The Solution: A content plan that included a re-write and re-positioning of their entire services, home, about and marketing material, as well as a content calendar to establish authority in their field moving forward.
The Results: Consistency of brand message via the website, and starting to build consistency with marketing strategy and positioning from a content point of view.
Over the course of our existence, we’ve helped small-to-mid-sized firms in B2B industries position their brand as an authority through a holistic communications approach.
We offer our customers access to the best subject matter experts, be it branding, communication, digital solutions, design and much more that will feed a company’s brand strength and generate business growth.
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Content marketing education to help you grow your brand.